Infoseite // Psychology in the commercials - colors and composition



Frage von timesnewroman:


Hi,

I'm looking hard for the commercials and, above all for his Menchanismen, such as the tint, the targeted establishment of Color and sound, composition, and the cut.

From the popularly known, one has to hear that some ads work and communicate apetitsanregend unconscious sense of well-being should. Which I now wanted to investigate themselves, to understand how such mechanisms work, and raise what they can.

I've been a little digging through Google's astray, but I am not really taken on in-depth readings that go beyond the standard color analysis, such as blue for cold, etc.

Maybe have a few good Internet sites or can recommend some good non-fiction books that enrich my interest.

Thank you, Roman

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Antwort von WhiteTree:

Hello TimesNewRoman,
is already some time ago your question, but if you're looking for more info, can you please email me up sometimes, but last year I wrote a seminar paper on the topic of advertising and it contains the psychological aspects. If you want, I can gladly send you by mail.
Greetings. Whitetree

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Antwort von DWUA:

"Whitetree" wrote: Last year I wrote a seminar paper on the topic of advertising and it contains the psychological aspects. If you want, I can gladly send you by mail.

Why do you publish it not in a PDF?
TimesNewRoman and a lot more interested in determined
for the references in the notes of your work.

;)

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Antwort von PowerMac:

I am interested in them synonymous.

Space





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